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SaaS Copywriting & Content That Drives Leads & Increases MRR

Skyrocket qualified lead generation and close more deals for your SaaS business through conversion-focused copy and impactful content marketing strategies.

Increase Website Traffic

Tired of spinning your wheels with your content marketing efforts? It’s frustrating, I know. I’ll help you devise a kick-ass search engine optimised content marketing strategy that’ll lead your ICP straight to you – then knock their socks off.

Generate Qualified Leads

If you’re not converting website visitors into leads, you’re leaving money on the table. I specialise in crafting conversion-optimised copy that drives your ideal customer to take action that gets you one step closer to crushing your business goals.

Land More Customers

Great marketing doesn’t stop at lead generation. I can help you close deals faster and skyrocket your MRR with effective lead-nurturing email campaigns, killer sales emails, better onboarding flows and supercharged referral schemes that grow your customer list.

SaaS Content Marketing

Stop wasting your time creating content for little to no ROI…

Effective content marketing builds trust and authority while attracting and nurturing potential customers. But coming up with fresh ideas and creating the right kind of content can feel like an uphill battle, especially when you’re spinning a gazillion other plates.

And with so many companies in your industry creating content, it’s even harder to stand out.

But enough is enough. I’ll help you craft and implement a kick-ass content marketing strategy that gets eyeballs on your software and nurtures your target through the funnel until they are ready to convert into leads and customers.

SaaS Copywriting

Are you sitting there, staring at your website analytics, watching all that traffic roll in but seeing ZERO conversions?

Don’t freak out, the solution is simple. You need a SaaS copywriter who knows how to turn that traffic into money. That’s where I come in.

I’ll craft compelling copy for your core website pages, landing pages, emails, social media and more that speaks directly to your target audience’s pain points, clearly communicates the value of your software, and persuades visitors to take action.

We’re talking MORE webinars booked, MORE demo requests, a BIGGER email list, and most importantly, MORE paying customers.

Ready to become a badass?

Join the tribe of Badass founders and marketers who are getting actionable expert copywriting and content marketing insights delivered directly to their inbox every week.

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Featured Work

What my clients are saying…

Audrey Bodman

Outshine Telephone Training

“I’ve lost count of how many jobs we’ve done with Charlotte. She keeps getting brilliant results for us. To consider I’d just ‘tried her out’ as my normal copywriter was away and now Charlotte is the only copywriter I use says it all really. Thank you!”

Charlotte W.

eCommerce Client

Charlotte was great to work with, understood the requirements fully and delivered on time. Her writing was perfect and her knowledge on SEO was fantastic.

Gary D.

Business Owner

“Charlotte has exceeded my expectations. Her use of punchy, eye catching, but not overcomplicated wording is exactly what we are looking for in our content. Look forward to working with you again!”

Let’s work together.